Have you ever wondered how Google determines which ads to show us, or why sometimes the same product we were interested in a few hours ago appears in the form of an ad while we are on a page? We had previously searched for the same product on YouTube, as an app on Google Play, and via a simple web search. Then, an ad reminds us and pushes us to think about it once more. This is happening through Google Ads Centre, a very simple-to-use tool on our computer and mobile phone. So in this article, we will delve into its use, its setting, and the fact that it can be very useful to keep us informed about things that interest us.
"Disclaimer: The content provided in this article is solely for informational purposes and does not constitute financial advice. It is important to note that I do not receive any financial benefit, compensation, or sponsorship for the products, services, or recommendations mentioned in this article. I strive to provide unbiased and objective information to my readers. However, it is always recommended to conduct your own research and consult with a professional before making any financial decisions. Your use of any information or materials in this article is at your own risk."
What is Google My Ads Centre?
My ad centre is an easily accessible tool; on our computer, it can be found in the Google Workspace by clicking the square icon with the dots; it is located alongside other applications that are useful for various tasks, such as Blogger, Google Drive, Google Calendar, etc.
This tool gives us greater control over the ads that appear each day when we use other Google services. That is, when we visit a website, use an application from Google Play, or view a YouTube video, we can choose, according to our preferences and what we are most interested in, the type of ads we will see.
How does my ads centre work?
This tool takes into consideration our preferences, our search history, and the settings we select so that advertisements appear more frequently in locations we deem to be most relevant. By tapping on its icon, we can easily configure our preferences and the information that Google can use to display advertisements.
You even have the option to entirely turn it off, in which case you will no longer see personalised ads and will typically begin to see more ads that are more relevant to the website you are on or the video you are watching.
Browsing My Ads Centre
You will be able to make the necessary changes so that you only see ads that are most relevant to your interests by navigating the app and modifying its settings.
Start by tapping the application's icon. The first option you'll have to choose is whether you want to allow or deactivate personalised advertisements.
My Ads, Custom Ads, and Privacy Settings are the three sections available.
Α) In the My Ads section, you can control the advertisements you see the most. You can select from a variety of genres and brands, such as social networks, investments, games, and Amazon. You can also view the most recent advertisements that have been displayed to you in an image.
Under each image, there are two icons, minus (-) and plus (+), which give you the option to increase or decrease the frequency of advertisements.
B) In the category of customised advertisements, you can select from a variety of more specific topics, such as books and literature, websites, automobiles, and music. Thus, a person who frequently interacts with finances could very well locate the finances category and choose to receive more advertisements in this area.
G) In the third and final section, Privacy Management, we can select which personal information Google can use to show us relevant advertisements. information, including gender, age, and language. a variety of additional secondary data, including affiliations, industry, our business segments, and more. And as a final option, we can select which search history Google should use, such as our web browsing, YouTube videos, and our connection region.
Conclusion
It is important to note that Google My Ads is a tool that we can use to better manage the advertisements we see on Google as users. You will be able to make the necessary changes so that you only see advertisements that are most relevant to your interests by navigating the app and modifying its settings. This tool takes into account our preferred locations and the information we give it about ourselves. It is also worth noting that we can completely turn off this tool if we prefer not to see any ads at all. And although the tool is still in its early stages, it has already proved to be very useful to a lot of people who want to keep track of their online activities and stay ahead of the competition. By making the necessary changes in My Ads, you can create your own personalised advertising experience and receive more relevant ads for your personal or business needs.
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